Animal Jam Online Privacy Policy
Last Updated: Dec. 3, 2014

This Privacy Policy applies to our sites and apps

This Privacy Policy applies to Wild Works Inc.’s (“Wild Works”, “us”, “we”) sites and apps, including, without limitation, animaljam.com, AJ Jump, and Animal Jam Mobile (collectively “Animal Jam”), and describes how we collect, store and use information when you use Animal Jam.

By using Animal Jam, you, and your parent/guardian (for themselves and on your behalf) agree to be bound by the TOS and our Privacy Policy. If you do not understand and agree to the TOS or Privacy Policy, please do not use Animal Jam.

Our privacy practices and children

You can review your child's Personal Information by contacting us or using the Parent Dashboard. You may also request that we no longer collect Personal Information from your child or have your child's Personal Information deleted. To do so, contact us at the email address or phone number below.

This is the information we collect from and about you and children under 13

We collect all of the following types of information (collectively “Information”). Additionally, from here on out, any reference to “children” means individuals under the age of 13.

Children's Information. We collect what is reasonably necessary for children to participate on our site such as usernames, passwords, gender, age, and chat logs. This may include Personal Information and Anonymous Information.

Personal Information: specific identifiable information about an individual or entity which may be used to identify, contact or locate that person or entity (e.g. name, mailing address, device ID, email address, phone number, online user profile name).

Anonymous Information (Non-Personal): information that, by itself, does not identify a specific individual or entity (e.g. demographic information, usage data or downloads)

Financial Information: information relating to payments and billing (e.g. name, account information, billing address) provided by you. We do not knowingly collect Financial Information from users under 13, although we may collect it from parents via the parent dashboard.

Parent's Information. We collect parent's email addresses. We may collect this from the child or the parent. We may also collect credit card numbers from parents who have a paid account on our site.

Other information. If you or your child uses our website, we may collect information about the browser used or user's IP address to identify the country of origin. We might look at what site you or your child came from, or visit next. We may collect passive information about what activity the child did or how long the child played. We only use this information for support of our internal operations and do not share this information with third parties unless there is a reason to support internal operations.

We collect Information in different ways

We collect Information directly. For example, if you or your child create an account with us. We also collect information if you or your child contacts us.

We collect Information passively. From time to time we may use common tracking tools (e.g. Google Analytics) for internal purposes.

We use Information as disclosed and described here

How we use children's Personal Information. Unless permitted by law, we only use children's Personal Information after getting parental consent. In some circumstances we may not request parental consent. For example, if we are only going to use the information one time to respond to a direct request. Or if we are using Personal Information obtained from a child to get parental consent. We also use children's information as described in any request for parental consent.

How we use parent and guardian Personal Information. We use email addresses to notify parents or guardians that their children have registered on our site. We may also use email addresses to communicate about your child's account. We have a parent-directed newsletter that we send to people who sign up to receive it. The registration is on our Parent Dashboard.

We use children and parent's Personal Information and Anonymous Information to improve our products and services. We may use Information to make our website and products better. We might use Information to customize you or your child's experience with us. For example, we might use Information to store your child's password if he or she registers for our site. We also have different methods of chat (more info found here) that players may utilize, which parents can control through the Parent Dashboard, and we collect and use this information to improve the gameplay experience and promote safety.

We use Information for security purposes. We may use any Information we collect to protect our company, our customers, and our websites.

We use Information for marketing purposes. For example, we might use Personal Information to send adults details about new site features. We might use Personal Information send adults third party offers or products we think you might find interesting.

We use Information as otherwise disclosed or permitted by law. For example, we will use Information about children as we describe in parental consent requests.

We may share information with third parties

We may share Information. We will share Information if we're required to by law, or if we have to respond to a court order or subpoena. We may share it if a government agency or investigatory body requests. We might share Information when we are investigating potential fraud. We will also share Personal Information and Anonymous Information with vendors who help us run our site. In some features, we may allow children to share monitored communications such as photos, videos, and interactions with other players. These features are only available to accounts with verified parental consent. Some interactions, including Safe Chat, also require paid membership in addition to verified parental consent.

We will share information with third parties who perform services on our behalf. For example, we share Personal Information and Anonymous Information with vendors who help us send emails and operate our sites. We also share Personal Information and Financial Information with vendors to complete payments.

You can find a list of third-party operators who collect persistent identifiers on our sites and applications here

Third Party Service Providers

  • A4games
  • Amazon Game Circle
  • Admob
  • Bing Ads
  • Chartboost
  • Commission Junction
  • ComScore
  • Doubleclick
  • Facebook
  • Fiksu
  • Google Analytics
  • Google Adwords
  • Google Tag Manager
  • Millennial Media
  • Matomy Media
  • MoPub
  • New Relic
  • Nielsen
  • Right Media
  • SiteScout
  • Secco Squared
  • Tapjoy
  • Unity
  • Upsight
  • Venatus Media
  • Zen Desk

Please contact us below with questions about the privacy policies, collection and use practices of these third parties:

Animal Jam
PO Box 3624
Salt Lake City, UT 84110-3624

Phone: (888) 340-7313
Email: support@animaljam.com

We may share, transfer or assign Information to any successor to all or part of our business. For example, if part of our business was sold we may give our user Information as part of that transaction.

We will share Information within the National Geographic family of companies. For example, we will share parent email addresses if they opt-in to receive information from National Geographic from within the Parent Dashboard. We will only pass along children’s Personal Information if the parent consents.

We may share Information for other reasons we may describe to you.

You have certain choices about sharing and marketing practices

You can opt out of receiving our marketing emails. To stop receiving our promotional emails, follow the instructions in any promotional message you get from us. Don't worry! Even if you opt out of getting marketing messages, we will still send you transactional messages. These include responses to your questions, information about your children, or information about your account or your orders.

You can control if we share Information with National Geographic for its marketing purposes. To opt out change your profile settings in your Parent Dashboard.

You can control cookies and tracking tools. Your browser may give you the ability to control cookies. How you do so depends on the type of cookie. Certain browsers can be set to reject browser cookies. To control flash cookies, which we may use on certain websites from time to time, you can go here. Why? Because flash cookies cannot be controlled through your browser settings. NOTE: If you block cookies on your browser, certain features on our sites may not work.

We use standard security measures

The Internet is not 100 percent secure. We cannot promise that your use of our sites will be completely safe. We encourage you to use caution when using the Internet. This includes not sharing your passwords. We keep Personal Information as long as it is necessary or relevant for the practices described in this Policy. We also keep information as otherwise required by law.

We filter and moderate our online chat. We also filter usernames in an attempt ensure they don't have children’s Personal Information. Parents, you can take steps to protect your kids too. To learn more about how to protect your child online, read the helpful information provided by the FTC. Please also read this bulletin.

We store Information in the United States

Information we maintain may be stored both within and outside of the United States. If you live outside of the United States, you understand and agree that we may transfer your information to the United States. This site is subject to U.S. laws, which may not afford the same level of protection as those in your country.

We may link to other sites on our site we don't control

If you click on a link to a third party site, you will be taken to websites we do not control. This includes social media sites. This policy does not apply to the privacy practices of these websites. Read the privacy policy of other websites and insurance carriers carefully. We are not responsible for these third party practices.

Feel free to contact us if you have more questions

If you have any questions about this Policy, please email us at privacy@animaljam.com

You can also write to us or call at:

Animal Jam
PO Box 3624
Salt Lake City, UT 84110-3624

Phone: (888) 340-7313
Email: privacy@animaljam.com

We may update this Policy

From time to time we may change our privacy policies. We will notify you of any material changes to our Policy as required by law. We will also post an updated copy on our website. Please check our site periodically for updates.